LUXURY PORTFOLIO INTERNATIONAL

Extraordinary properties require extraordinary marketing. When the prestige of the Baird & Warner name aligns with the expertise of some of today’s leading luxury real estate marketing masters and the reach of an international network in 70 countries and territories, the extraordinary is possible.

BRAND POWER
GLOBAL CONNECTIONS
A LUXURY LEADER
MARKETING MASTERS

This is the Luxury Portfolio International program at its essence.

Coldwell Banker Previews listing interior stairwell

Karen’s superb knowledge of individual properties was critical to our selection of the right home for our family.

David & Colleen Cole

360° MARKETING REACH

The Luxury Portfolio International program offers an impressive global stage from which to showcase your home. Baird & Warner luxury associates are truly borderless and come armed with a complete suite of tools designed to share the beauty of your home with an affluent audience at all times, no matter where they happen to be in the world.

global-marketing-reach

DIGITAL SUITE

Every agent has access to the full catalog of Baird & Warner and Luxury Portfolio International digital platforms including our:

  • Award winning websites
  • Ground breaking mobile apps
  • Robust portfolio of blog & social media platforms
Coldwell Banker Previews International digital marketing

PREFERRED MEDIA PARTNERS

Luxury Portfolio International has an extensive media partnership with some of the world’s leading publications, including Home & Estate magazine. These publications generate widespread exposure opportunities to the world’s most affluent individuals.

LUXURY REAL ESTATE


Unique Homes*
Ocean Home

INTERNATIONAL


Niche Media

FINANCIAL & NEWS


The Wall Street Journal*
New York Times*
International New York Times
Financial Times
Forbes
Chief Executive Officer

LUXURY LIFESTYLE & GENERAL INTEREST


Home & Style*
Elite Traveler
Haute Living
Caviar Affair
Dupont Registry
Town & Country

CONDE NAST LUXURY GROUP


Architectural Digest
Conde Nast Traveler
The New Yorker
Vanity Fair

CITY LIFESTYLE & SPECIFIC INTEREST


Country Life
London Daily Telegraph
Millionaire Asia
International Robb Report
Luxury Properties
Unique Homes China

*Digital options available.

PUBLIC RELATIONS

For notable properties, Luxury Portfolio International associates may work closely with regional marketing teams and a national public relations firm to develop strategic media plans for special listings. The results of these efforts has historically generated exposure for luxury listings in top tier media outlets such as Forbes, The Wall Street Journal, CNBC, and more.

Public relations deal